Commercial Real
Estate with a Heart

We are a San Diego-based commercial real estate firm that exclusively represents tenants — never landlords. With a level of transparency, advocacy, and professionalism that is unparalleled, we help you find the perfect real estate fit and enjoy the experience.

How we work

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What Guides Us

We are committed to doing 
things the right way. We help entrepreneurs and CEOs navigate the commercial real estate process with ease and confidence. Informed by our core values, our tried-and-true method ensures you get the best options that are in your best interest.

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Advocacy

While most firms primarily represent landlords, we exclusively work on behalf of tenants. We lead with advocacy on behalf of our clients. Our clients are experienced negotiators and they seek an outcome and result well above what they could achieve on their own and that is where we step in. Our negotiations are robust and extensive within the existing market realities and defend our clients goals.  Our honest negotiations ensure an open environment where landlords compete fairly and tenants can compare all options.

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Creativity

 In an industry where standard practices often dictate the course of action, we stand out by embracing creativity as a cornerstone of our approach. We understand that every tenant's needs are unique, and cookie-cutter solutions simply won't suffice. With a blend of innovation and ingenuity, we craft tailored strategies that not only meet but exceed our clients' expectations. By thinking outside the box and challenging conventional norms, we unlock hidden opportunities and uncover novel solutions that drive the best possible outcomes for our tenant clients. Our commitment to creativity ensures that every negotiation is not just a transaction, but an opportunity to showcase the power of imaginative thinking in achieving unparalleled results.

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Transparency

Commercial real estate is one of the least transparent industries in the U.S. It’s rife with information asymmetry, giving major players more power and showing little care to tenants. We prioritize clarity and honesty, ensuring that all information is accessible and the process is simplified.

Where we work

Our Property Locations

From warehouse space in South Bay, to creative office space in Kearny Mesa, to Lab Space in Sorrento Mesa, to Manufacturing space in Oceanside – we have you covered. We assist companies with 20 employees to 2,000 employees. No matter the market area or the size, we take our clients through the same process to ensure we leverage every options for lease and for sale to yield the best result for our clients.

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Creative Office

Let us help you find an open ceiling, polished concrete space that screams creativity, fun and culture.

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Life Science

Just raised capital and
need to secure a larger lab in the area? We will help you navigate this ever-tightening Life Science market in San Diego and ensure the new space has the infrastructure to take your company to the next level.

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Industrial Warehouse

Do you have multiple non-contiguous spaces in the project and need to consolidate into a larger building with better clear height, multiple docks, in a certain area? Let us email you a list of options today!

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Manufacturing

Relocating or expanding a manufacturing space is fraught with risk, capital intensive and time critical. Our experts are experienced and ready to help.

Who we work with

Who We Serve

From fast-growing businesses to early-stage start-ups, we are committed to building a community of trust. We assist companies that have anywhere from 10 to 2,000 employees, across all markets. Our Principal’s experience has spanned a variety of industries, including software and the life sciences.

Travis Carter Headshot

Who we are

Carter + Co was founded by Travis Carter as a solution to the lack of transparency he witnessed in the commercial real estate industry. With his years of experience and background, he knew the process could be better for clients, brokers, and employees. Committed to full transparency, Carter + Co works to help clients find the most flexible lease, the lowest rental rate, and the highest amount of free rent and concessions possible.